Dating sites encourage men to be interesting
We’ve witnessed online dating sites devolve courtship over the last decade.
Their business models forced singles from all walks of life to play a numbers game where messages became increasingly impersonal, and inboxes became cluttered with the equivalent of “dating junkmail”.
We have completely re-engineered the business model of online dating by tackling (i) quality (ii) interaction dynamics and (iii) social discovery to deliver a powerful value proposition to our refined user base.A truly innovative model eliminates unwanted impersonal e-mails by having men pay to initiate conversations (we count our currency in "Sparks").Women receive meaningful interactions from men who are genuinely interested, while men no longer need to spam dozens of profiles to get a response Behavioral algorithms intelligently rank your search results – even with just a simple one-page profile.Rather than force you to fill out tedious personal questionnaires, we monitor every action that every member makes.
Just like Pandora or Netflix help you discover music and movies, Sparkology helps you find your perfect match We also work hard to help members transition naturally from online to in-person interactions.
City concierges offer ideas for fresh and innovative dates.